How to build an online community.  Practical inspirations and ideas for building your website community

Thursday 8th November 2001

Ever wonder why magazines and newspapers always feature letters to the editor? Have you noticed most radio stations air phone calls from listeners? And what about those person-on-the-street interviews that TV news programs like to feature?

These are the ways smart media organizations create the community their customers crave. Here’s how it works.  People

How to generate referral content 10 tips on asking for recommendations

19th February 2002

Referrals & recommendations are some of the best content you can have on your site, but sometimes it can be hard getting your visitors to leave one, so Roy Sheppard has put together 10 tips to help you generate them.

Successful small businesses rely on recommendations by their existing contacts, customers and clients for future business. However, most entrepreneurs